SCHEDULE

Showcasing And Introducing Products, Connecting Businesses, Contacting Clients And Partners

Showcasing and Introducing Products

Experience a vibrant showcase of the latest wine and spirits innovations and global trends. Discover premium labels, craft creations, and breakthrough beverage technologies through live tastings and interactive presentations — giving you firsthand insight into what’s shaping the future of the industry.

Connecting Businesses

Build valuable connections with importers, distributors, hospitality groups, and industry leaders. Take advantage of structured networking sessions, workshops, and one-on-one business meetings to create relationships, explore distribution opportunities, and discuss long-term collaborations.

Contacting Clients and Partners

Engage directly with buyers, sommeliers, restaurateurs, hoteliers, and decision-makers through scheduled meetings and networking events. Expand your market presence by connecting with key clients and influential stakeholders across the Middle East and global wine & spirits industry.

A Journey Through Innovation and Networking

Day 1: November 18, 2027

08:00 – 09:00 | Registration & Welcome Coffee
Begin the expo with a warm welcome and freshly brewed coffee while completing registration and networking with fellow professionals in the global wine & spirits industry.

09:00 – 09:30 | Opening Ceremony
Officially inaugurate the event with a grand opening ceremony, featuring speeches from industry leaders and key figures in the global beverage sector.

09:30 – 10:30 | Keynote Address: “The Future of Wine & Spirits in the Middle East and Asia”
Hear from an industry visionary about emerging market trends, evolving consumer preferences, and new opportunities in the region’s dynamic beverage market.

10:30 – 11:00 | Networking Break
Engage with international peers over refreshments, exchange first impressions, and discuss insights from the keynote address.

11:00 – 12:00 | Panel Discussion: “Premiumization & Innovation in Wine & Spirits”
Join a panel of experts as they explore product innovations, premium market positioning, and the rise of craft labels in today’s competitive landscape.

12:00 – 13:30 | Lunch Break
Enjoy a gourmet lunch while networking with buyers, distributors, and brand owners in a relaxed and engaging atmosphere.

13:30 – 15:00 | Product Showcase: Global Wine & Spirits Highlights
Discover cutting-edge products and breakthrough innovations through a vibrant showcase, featuring premium wines, craft spirits, and unique beverage trends.

15:00 – 15:30 | Networking Break
Revisit contacts and explore new business opportunities over a coffee break, reflecting on the afternoon’s discoveries.

Day 2: November 19, 2027

08:30 – 09:00 | Morning Coffee
Start the day with a relaxed coffee session, perfect for preparing for the program ahead and reconnecting with peers.

09:00 – 10:30 | Seminar: “Effective Marketing Strategies for Wine & Spirits Brands in Emerging Markets”
Gain insights into innovative marketing strategies and hear success stories from leading global brands.

10:30 – 11:00 | Networking Break
Share ideas and discuss opportunities with distributors, importers, and hospitality professionals during this networking session.

11:00 – 12:00 | Case Study: “Successful Market Entries in the Middle East”
Explore real-life success stories of international brands that have expanded into the Middle Eastern market and achieved sustainable growth.

12:00 – 13:30 | Lunch Break
Enjoy a premium lunch selection while continuing informal discussions and business networking.

13:30 – 15:00 | Expert Talk: “The Role of Technology in Production, Distribution & Consumer Engagement”
Learn how technology is transforming vineyards, distilleries, logistics, and consumer experiences — from AI-driven recommendations to digital marketing.

15:00 – 15:30 | Networking Break
Take a final opportunity to connect with peers, share contacts, and lay the foundation for future partnerships.

15:30 – 17:00 | Closing Panel: “Global Outlook of the Wine & Spirits Industry”
Join distinguished experts as they share predictions on future market shifts, regulatory challenges, and growth opportunities worldwide.

17:00 – 18:00 | Closing Ceremony
Celebrate the success of the Dubai Vine Expo 2027 with a formal closing ceremony, recognizing the contributions of exhibitors, participants, and sponsors.