Exhibit with us

Book your stand at Dubai Vinexpo 2027

Put your wines, spirits and beverage innovation in front of importers, distributors, retailers and hoteliers from across the region and the world.

Executive wine and spirits B2B exhibition discussion
150+Exhibitors
30+Countries
10,000+Visitors
5,000+Importers
2,000+B2B Meetings

Commercial Advantage

Why exhibit at Dubai Vinexpo

Position your portfolio at the premier crossroads of international trade, connecting established producers and bold innovators with active GCC buyers.

Sommelier evaluating a fine vintage in crystal stemware at Dubai Vinexpo

High-Calibre Trade Reach

Engage directly with thousands of licensed regional hospitality directors, beverage managers, and verified retail procurement heads.

Private executive B2B lounge meeting with cellar catalogs

Cross-Continental Distribution

Unlock burgeoning markets across the Middle East, South Asia, and North Africa from Dubai's unrivalled logistics hub.

International trade buyers tasting spirits at luxury booth

Curated B2B Matchmaking

Access pre-scheduled one-on-one commercial meetings with accredited global importers actively sourcing fine vintages.

Sommelier pouring rare vintage under warm golden lighting

Global Media Visibility

Amplify your label through premier international wine press coverage, sommelier showcases, and exclusive media pavilions.

Participant Profiles

Who exhibits

A curated assembly of global producers, craft specialists, and trade service leaders driving the global beverage industry.

Wine

Old World châteaux, New World estates, biodynamic growers, and regional producers.

Spirits

Single malts, artisanal gins, premium tequilas, rums, and bespoke craft distillers.

Beer & cider

Independent craft breweries, heritage cider makers, and specialty draught labels.

No & low alcohol

De-alcoholised fine wines, botanical aperitifs, and premium zero-proof spirits.

Packaging/technology/services

Cellar tech, closures, sustainable bottling, glassware, logistics, and storage.

Distributors & importers looking for representation

Regional distribution partners and import houses curating new label portfolios.

Exhibition Formats

Stand options

Choose the stand package that aligns with your brand objectives, whether you require turnkey convenience or a custom architectural pavilion.

Shell scheme stand

Turnkey stand with walls, fascia and basic furniture; ideal for first-time exhibitors.

What to expect

  • Modular hard-wall panels, printed fascia board, and stand identification
  • Standard spotlighting package, electrical connection, and daily stand cleaning
  • Basic exhibition furniture set including counter, consultation table, and chairs

Raw space

Bare floor space to design and build your own branded stand.

What to expect

  • Custom perimeter allocation suited for bespoke multi-level architectural builds
  • Full creative freedom to showcase brand identity and private tasting suites
  • Direct coordination with approved local stand builders and event contractors

Sponsorship & branding

Visibility packages around sessions, lounges and signage.

What to expect

  • High-impact on-site branding across entrance portals, delegate lanyards, and masterclasses
  • Exclusive naming opportunities for VIP trade lounges and sommelier arenas
  • Targeted digital and print trade directory presence across pre-event campaigns

Please note: Pricing and floor plan are shared on request; floor plan and venue to be confirmed.

Participation Process

How it works

A clear, structured path from your initial inquiry through to show opening day in Dubai.

Step 01

Send your enquiry

Submit your brand details, requested stand format, and approximate square metre requirements.

Step 02

Receive a tailored proposal

Our exhibition sales team reviews your submission and presents space allocation options and rates.

Step 03

Confirm your stand

Finalise your contract, confirm stand specifications, and secure your place on the exhibition floor.

Step 04

Prepare and exhibit

Access exhibitor portals, prepare logistics, and welcome verified trade buyers in Dubai.

Direct Concierge

Request a quote

Tell us about your brand and stand requirements. Our commercial team will prepare a tailored proposal aligned with your international expansion goals.

What happens next
  • No commitment required — receive pricing details and stand availability first
  • Dedicated exhibition coordinator assigned to your enquiry within 24–48 hours
  • Direct assistance with technical specifications, utilities, and customs clearance
  • Exclusive early placement priority on the official trade directory
Support hours08:30 – 17:30 (Gulf Standard Time (GST, UTC+4))
Venue & dates18 – 19 November 2027 • Dubai City (Exact venue to be confirmed)